Social media specialist & Content creator

<p><strong>Company Description</strong></p><p>Al Habtoor Motors, part of the Al Habtoor Group, is a leading automobile distributor in the UAE, representing global brands such as Mitsubishi, JAC, FUSO, Bentley, Bugatti, Rimac, Czinger and Pagani.</p><p><br></p><p><strong>Role Description</strong></p><p>Al Habtoor Motors is seeking a Social Media Specialist / Content Creator with strong photography and videography skills to develop engaging, video-first content across AHM’s multi-brand portfolio. The role will focus on producing high-quality visual content, executing content calendars, growing audience engagement, monitoring competitors, and ensuring consistent community management across platforms.</p><p><br></p><p><strong>Key responsibilities: </strong></p><ul><li>Develop and execute monthly content calendars across platforms with a mix of 80% video and 20% static content</li><li>Create, shoot, edit, and publish original photography and videography for campaigns, events, and showroom activations</li><li>Ensure creative and design execution of all planned content while maintaining brand identity and OEM compliance</li><li>Collaborate with the Social Media Manager to refine strategy and align content with campaign objectives</li><li>Implement audience engagement strategies and follower growth tactics to increase reach and community impact</li><li>Plan and execute user-generated content campaigns to drive authentic engagement</li><li>Monitor competitor social media activity and propose benchmarking insights and improvements</li><li>Manage community engagement and interactions across all platforms, ensuring seven-day coverage</li><li>Prepare reports and documentation, including monthly, quarterly, and campaign performance reports</li><li>Provide insights and recommendations to refine ongoing content and social media strategies</li><li>Ensure all brand guidelines and KPI’s are met</li></ul><p><br></p><p><strong>Skills & Qualifications:</strong></p><ul><li>Must have experience working with an Advertising & Marketing agency in the UAE, preferably with automotive brands</li><li>Bachelor’s degree in Marketing, Media Production, Communications, or related field</li><li>3–5 years of professional experience in social media content creation in the UAE</li><li>Proven expertise in photography and videography, including shooting, lighting, and editing</li><li>Portfolio showcasing strong video-first content across META, TikTok, Instagram, and YouTube</li><li>Experience managing and executing content calendars across multiple platforms</li><li>Ability to design, write, and adapt content for both organic and paid campaigns</li><li>Strong understanding of audience engagement strategies and follower growth tactics</li><li>Ability to work under pressure, manage multiple projects, and meet deadlines</li><li>Experience with automotive, luxury, or lifestyle brands preferred</li><li>Proficiency in DSLR cameras, lighting equipment, and post-production editing tools</li><li>Expertise in Adobe Premiere Pro, Photoshop, Lightroom, and knowledge of motion graphics basics</li><li>Familiarity with all social media platforms, including META, TikTok, Instagram Reels, YouTube Shorts, and LinkedIn content formats</li><li>Understanding of content scheduling and management tools such as Hootsuite or Sprinklr</li><li>Ability to generate reports using social media management tools such as Emplifi</li><li>Ability to track KPIs, generate insights, and create structured performance reports</li><li>Knowledge of competitor benchmarking methods and content optimisation strategies</li><li>Must have a valid UAE driver's license</li></ul>